Cookie Policy

Understanding how we use cookies and similar technologies to enhance your experience

Last updated: January 2025

What Are Cookies?

Cookies are small text files that are stored on your computer, tablet, or mobile device when you visit our website. These files contain information that helps websites remember your preferences and improve your browsing experience. Cookies are widely used across the internet and are essential for many website functions.

Similar technologies include web beacons, pixels, and local storage items, which serve comparable purposes to cookies in enhancing website functionality and providing insights into user behaviour. For simplicity, we refer to all these technologies collectively as "cookies" in this policy.

Cookies can be "session cookies" that are deleted when you close your browser, or "persistent cookies" that remain on your device for a set period or until manually deleted. They may be "first-party cookies" set by our website directly, or "third-party cookies" set by external services we use.

How We Use Cookies

Miravox uses cookies to provide you with a personalised and efficient experience on our platform. We use cookies to remember your login status, maintain your session security, save your preferences such as language and accessibility settings, and personalise content based on your interests and previous interactions.

Our cookies help us understand how you navigate our website, which pages you visit most frequently, and where users typically encounter difficulties. This information allows us to continuously improve our platform and make it more user-friendly, particularly for our senior audience who may have specific accessibility needs.

We also use cookies to ensure the security of your account and detect potential fraud or unauthorised access attempts. Some cookies are essential for basic website functionality, such as processing payments, maintaining shopping cart contents, and enabling communication between different parts of our platform.

Analytics cookies help us measure the effectiveness of our content and services, understand demographic trends among our users, and identify opportunities to better serve the senior wellness community. This data is always processed in aggregate and does not identify individual users.

Types of Cookies We Use

Essential Cookies

These cookies are absolutely necessary for our website to function properly. They enable basic functions like page navigation, access to secure areas of the website, and user authentication. Without these cookies, our website cannot function correctly, and they cannot be disabled through our cookie settings.

Functional Cookies

Functional cookies enhance your experience by remembering your preferences and choices. They store information like your preferred language, region, username, and customised interface settings. These cookies make your interactions with our platform more efficient and personalised.

Analytics Cookies

Analytics cookies collect information about how visitors use our website, such as which pages are visited most often and how users navigate through our content. This information helps us improve our website's performance and user experience. All information collected is aggregated and anonymous.

Performance Cookies

Performance cookies help us monitor and improve our website's speed and responsiveness. They collect information about page load times, server response times, and any technical errors that may occur. This data helps us ensure our platform runs smoothly for all users.

Third-Party Cookies

Our website may include content and services from third-party providers, such as payment processors, analytics services, and customer support tools. These third parties may set their own cookies when you interact with their content or services through our platform.

We carefully select third-party services that align with our commitment to user privacy and data protection. However, we do not control the cookies set by these third parties, and we recommend reviewing their respective privacy policies to understand their data practices.

Common third-party services we use include secure payment processing systems that enable safe transactions, customer support platforms that help us provide efficient assistance, and analytics tools that help us understand user behaviour and improve our services.

We regularly review our third-party partnerships to ensure they maintain high standards of data protection and align with our values of transparency and user respect. We only work with reputable providers who demonstrate strong privacy practices.

Managing Your Cookie Preferences

You have several options for managing cookies on our website. When you first visit our site, you'll see a cookie notice that allows you to accept or decline optional cookies while still permitting essential cookies that are necessary for basic website functionality.

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies if you prefer. However, please note that disabling certain cookies may limit your ability to use some features of our website or may affect the quality of your experience.

You can change your cookie preferences at any time by accessing the cookie settings through your account dashboard or by contacting our support team. We provide clear, easy-to-understand options that respect your privacy choices while maintaining the functionality you need.

For users who need assistance with cookie management due to technical challenges or accessibility requirements, our support team is available to help you configure your preferences according to your needs and comfort level.

Browser Cookie Controls

All major web browsers provide built-in tools for managing cookies. You can typically find cookie settings in your browser's privacy or security section. These controls allow you to view, delete, or block cookies from specific websites or all websites.

Common browser options include blocking all cookies, blocking third-party cookies only, prompting before accepting cookies, or automatically deleting cookies when you close your browser. You can also selectively delete cookies from specific websites while keeping others.

Many browsers also offer private or incognito browsing modes that automatically delete cookies and other data when you close the private browsing session. This can be useful if you want to browse without leaving traces on a shared computer.

If you need help configuring your browser's cookie settings, most browsers provide detailed help documentation, or you can contact our support team for guidance. We want to ensure you can use our platform comfortably while maintaining your preferred level of privacy.

Cookie Retention and Deletion

Different cookies have different retention periods based on their purpose and functionality. Session cookies are automatically deleted when you close your browser, while persistent cookies remain on your device until they expire or are manually deleted.

Essential cookies typically have longer retention periods to maintain security and functionality across multiple visits. Analytics and performance cookies may be retained for several months to provide meaningful insights into long-term trends and improvements.

You can manually delete cookies at any time through your browser settings or our cookie preference centre. When you delete cookies, you may need to re-enter your preferences and login information, but this gives you complete control over your data.

We regularly review and minimise cookie retention periods to ensure we only store data for as long as necessary to provide our services and comply with legal obligations. Expired cookies are automatically purged from our systems.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or applicable laws. When we make significant changes, we will notify you through a prominent notice on our website or via email if you have an account with us.

We encourage you to review this policy periodically to stay informed about how we use cookies and similar technologies. Your continued use of our website following any updates constitutes acceptance of the revised policy.

The date of the most recent update is displayed at the top of this policy. Previous versions are available upon request, and our support team can explain any significant changes and how they might affect your experience.

Contact Us About Cookies

If you have questions about our use of cookies, need help managing your cookie preferences, or want to understand how specific cookies affect your experience, our support team is here to help you navigate these technical aspects.

We understand that cookie technology can be confusing, especially for users who may not be as familiar with technical concepts. Our team is trained to explain these matters in clear, accessible language and help you make informed decisions about your privacy preferences.

Need Help with Cookies?

Our friendly support team can walk you through cookie settings and help you configure your preferences to match your comfort level.

Contact us through our website or your account dashboard for personalised assistance with any cookie-related questions.

Your Rights and Our Commitment

We are committed to transparency in our use of cookies and respect your right to control your personal data. Under applicable privacy laws, you have rights regarding the personal information collected through cookies, including the right to access, correct, or delete this information.

We will never use cookies to collect sensitive personal information without your explicit consent, nor will we use cookie data in ways that could harm or discriminate against you. Our use of cookies is always aimed at improving your experience and providing better services.

If you believe we are not handling cookies appropriately or have concerns about our privacy practices, please contact us immediately. We take all privacy concerns seriously and will investigate and respond promptly to any issues raised.

Our commitment to your privacy extends beyond legal compliance to reflect our core values of respect, transparency, and trust. We want you to feel confident and comfortable using our platform while knowing your privacy is protected.